With Foundation’s alliance with Build-A-Bear Workshop, we have taken what was already a well-established, unique and highly successful retailer and created strategic partnerships with top companies such as Wal-Mart, Sony Pictures Worldwide Acquisitions, Warner Music Group’s Arts Music, Warner Chappell Music, Hallmark Entertainment and iHeart Radio. This has helped catapult the brand to another level of success and pave the way for the creation of their own record label, radio station, as well as Build-A-Bear Entertainment, a full 360 content studio that is now emerging as one of the top producers of family content in the entertainment business, focusing on movies, television, music and digital media that exemplify the brand.
The Honey Girls
The first Build-A-Bear Entertainment feature film for Sony Pictures Worldwide Acquisitions. Based on Build-A-Bear Workshop’s pop-music trio, The Honey Girls.
Exclusive to iHeart Radio, Build-A-Bear Radio features music that kids and parents are sure to love, as well as a schedule of fun segments, including interviews and kid-inspired content.
A partnership with Warner Music Group’s Arts Music division and its Warner Chappell publishing arm, created to identify today’s best up and coming musical talent in all genres of music including family and pop entertainment.